Stunner of a lookbook from Rapha for f/w 2012 shot by Ben Ingham, who the brand has worked with on projects before. It’s become commonplace for the London cycling lifestyle/performance powerhouse label to present top media on a regular basis now, from short films documenting the beauty, pain and backstories of road riding through to these seasonal lookbooks showcasing much more than product. Cycling is a lifestyle that can consume all so quickly, so if you’re not afflicted with it you may not understand… but those who do, do. More selects from this series after the jump.
pics via Selectism