Los Angeles’ Aether Apparel has just released this lookbook for their s/s ’13 collection, showing other brands how to shoot your campaign out in the wilds of nature. Aether is also running a solid gram right now too, taking cues from lines like Patagonia and Poler by sharing adventures with followers, which is a good move for sure. This line will contain more of the quality understated tech Aether has made their name on, keep reading for more.
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